Spotlight on Designer Qiu Hao

Qiu hao- avant garde designer

autumn winter collection 2011 ‘Serpens’

photographed by matthieu belin

Qiu Hao is a Chinese designer with a conceptual and avant garde approach to fashion design.  It’s very fun to lose yourself in the imagination of the following photos, however if you undress the imagination of the pieces, you’re left with very wearable ready-to-wear pieces.

Qiu Hao was named by Forbes, one of the top 25 most important people in the Chinese fashion industry in 2010 and nominated by WGSN for the “Breakthrough Designer Award” in 2011.  —trendland.com

Qiu Hao 'Serpens' collection featured on The Luxicon Blog
There is a mystique about these photos that is almost dream-like. Photo credit: Matthieu Belin.
Qiu Hao 'Serpens' collection featured on The Luxicon Blog
There is a clear reference to the serpent in drape of the dress. Moreover, the disguising features on the hands and face dehumanizes the model.  Photo Credit- Matthieu Belin.
Qiu Hao 'Serpens' collection featured on The Luxicon Blog
Fabric manipulation to create billowy coils shows reverence to the snake. The exaggeration of size render an illusion of fantasy. Photo Credit- Matthieu Belin

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Qiu Hao 'Serpens' collection featured on The Luxicon Blog
Qiu Hao plays with posture and silhouettes to create a new creature and you almost miss the obvious person who is wearing the clothes. Photo Credit- Matthieu Belin

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Qiu Hao 'Serpens' collection featured on The Luxicon Blog
This cocoon-like jacket drapes in layers over the model’s front, while the shadows inside give the appearance that she is one with the jacket and emerging from it.  Highlights on the model’s face as well as lightening of her eyebrows give her an enchanting stare.  Photo credit- Matthieu Belin.
Qiu Hao 'Serpens' collection featured on The Luxicon Blog
Posture combined with the drape of the skirt reminds me of a snake rising up from a resting state. Photo Credit- Matthieu Belin.
Qiu Hao 'Serpens' collection featured on The Luxicon Blog
This is one of my favorite shots of all time. The structure of the jacket and the stance of the model gives a sculptural non-human appearance. Photo Credit- Matthieu Belin.
Qiu Hao 'Serpens' collection featured on The Luxicon Blog
The choice to blur the face is an interesting one. This is the same jacket that appears so strongly as a cocoon when hooded. The blurred face brings forth an eeriness, that is similar to the feeling evoked from the other photo.  I also enjoy that the drape follows the line of shadow down the model’s leg; it seems to almost disappear the way a serpent does. Photo Credit- Matthieu Belin.
Qiu Hao 'Serpens' collection featured on The Luxicon Blog
Slithering away…       Photo Credit- Matthieu Belin.  

Qiu Hao will certainly be a designer to watch for.  With only a few collections to his name, he’s just getting started.

Hope you have enjoyed this break from reality on your hump day.

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Kate Thakkar

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